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|Campbell Ushers in a New Era of Soups with Modern Epicurean Offerings|
Breakthrough Innovations Feature Global Flavors and Delicious New Ways to Enjoy Soup at Home or On the Go
"With bolder, more vibrant flavors and contemporary packaging, we’re
upping the ante with our new soup offerings," said
Coconut, chorizo and quinoa are just a few of the striking flavors and ingredients in a new wave of Campbell’s® soups. Designed for more adventurous appetites, six new Campbell’s GoTM soups draw inspiration from global cuisines, with varieties like Moroccan Style Chicken with Chickpeas soup and Coconut Curry with Chicken & Shiitake Mushrooms soup. The soups, packaged in convenient, microwavable pouches, are perfect for time-strapped 20-somethings.
This recipe for boldness extends to the Campbell’s® ChunkyTM brand, which is rolling out three new varieties featuring big flavors like chipotle, buffalo and jerk. The soups, including Jammin’ Jerk Chicken with Rice & Beans, Kickin’ Buffalo-Style Chicken and Chipotle Chicken & Corn Chowder turn traditional game-time fare into delicious, ready-to-serve soup.
Epicurean for Everyone
In another delicious twist, four new Campbell’s Gourmet Bisques provide complex layers of on-trend flavor combinations that appeal to discerning tastes. Culinary-minded home cooks will enjoy these new bisques, including Sweet Potato Tomatillo and Thai Tomato Coconut, as a complement to any meal.
Another gourmet escape, Campbell’s Slow Kettle® Style soups provide an easy, delicious, slow-cooked soup experience. This year’s two new soup varieties include Kickin’ Crab & Sweet Corn Chowder with Flame Roasted Onions & Cayenne Pepper and Roasted Chicken & Chardonnay with Fire-Roasted Tomatoes, Aged Parmesan & Pasta. Combining distinctive ingredients like flame-roasted onions, cayenne pepper and aged Parmesan, these delicious soups are slowly simmered and deliver rich flavors and aromas.
"People are hungry for an authentic, homemade experience but don’t
always have the time to create it," said Chef Griffiths, Director,
Evolution of a Classic
Even as Campbell develops bold new recipes for changing tastes, the brand is building on its foundation of classics. People have always relied on Campbell’s for simple, great-tasting soups made with high-quality ingredients — and Campbell continues to satisfy this appetite with fresh twists on its iconic soups. A colorful, flavorful spin on an American icon, new Campbell’s® Condensed Sun-Ripened Yellow Tomato soup builds on the success of last year’s introduction of Harvest Orange Tomato soup. The new Sun-Ripened Yellow Tomato soup features yellow tomatoes, parsley, cilantro and thyme.
For more information about these new soups, as well as other new Campbell offerings visit campbellsoup.com.
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